Confidence in paper as a media continues to regain traction. Campaigns by industry organizations are also on the rise.
They promote facts that include the increase in consumer preferences for materials in print form (like magazines and brochures… up over 20% in the last year). Companies are going so far as to promoting the removal of “Go Paperless” campaigns from their organizations.
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Also check out this amusing video (it is in French, but you will get the point) on the importance of paper – click here _ Emma, Le Trefle
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